PLEA$URE GARDEN$
Audio Guide
New Years Eve:
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Broadway between 41st and 49th Streets
New York, NY
Start:
Oct 1, 2025
End:
Oct 31, 2025
Nightly, 11:57pm – 12am
View Public Programming
Broadway between 41st and 49th Streets
New York, NY
Start:
Oct 1, 2025
End:
Oct 31, 2025
Nightly, 11:57pm – 12am
View Public Programming
October’s Midnight Moment PLEA$URE GARDEN$ is an invitation to step inside artist Yvette Mayorga’s lush and layered candy-colored world. The stop motion animation transforms Mayorga’s signature iconography of faux frosting, blooming flowers, nail charms, and smiley faces into a maximalist dreamscape full of childhood nostalgia, art historical references, and alluring compositions of beauty and leisure. In a style that the artist refers to as Latinxoco — a merging of Latinx and Rococo aesthetics — vessels and vehicles glide across painterly landscapes, balloons drift skyward, telenovelas flicker on a living room TV, and lovers dance in slow motion in tactile layers of desire and excess.
PLEA$URE GARDEN$ is presented in conjunction with Mayorga’s public artwork, Magic Grasshopper, a 30-foot-long kinetic sculpture and fantastical vessel carrying themes of identity, immigration, and belonging, on view in Times Square from October 15–December 2, 2025 on Broadway between 46th & 47th Streets.
Stop motion graphics created in collaboration with multimedia artist Dan Scofield.
October’s Midnight Moment PLEA$URE GARDEN$ is an invitation to step inside artist Yvette Mayorga’s lush and layered candy-colored world. The stop motion animation transforms Mayorga’s signature iconography of faux frosting, blooming flowers, nail charms, and smiley faces into a maximalist dreamscape full of childhood nostalgia, art historical references, and alluring compositions of beauty and leisure. In a style that the artist refers to as Latinxoco — a merging of Latinx and Rococo aesthetics — vessels and vehicles glide across painterly landscapes, balloons drift skyward, telenovelas flicker on a living room TV, and lovers dance in slow motion in tactile layers of desire and excess.
PLEA$URE GARDEN$ is presented in conjunction with Mayorga’s public artwork, Magic Grasshopper, a 30-foot-long kinetic sculpture and fantastical vessel carrying themes of identity, immigration, and belonging, on view in Times Square from October 15–December 2, 2025 on Broadway between 46th & 47th Streets.
Stop motion graphics created in collaboration with multimedia artist Dan Scofield.
Support for Midnight Moment is provided in part by the New York State Council on the Arts with the support of Governor Kathy Hochul and the New York State Legislature; public funds from the New York City Department of Cultural Affairs in partnership with the City Council; and the Times Square Advertising Coalition.
Midnight Moment is made possible by the Times Square Advertising Coalition, ABC SuperSign, American Eagle, Big Outdoor, Branded Cities, Clear Channel, Coca-Cola, Diversified, Express, Heritage Outdoor Media, Levi's, LG, Line Friends, McDonald's, Microsoft, Midtown Financial, Morgan Stanley, New Tradition, Outfront, Paramount, Prudential, Sensory Interactive, Sephora, Sherwood Equities, Show + Tell, Silvercast, Swatch, TSX, and T-Mobile.
Broadway between 41st and 49th Streets
New York, NY
Nightly, 11:57pm – 12am
Photos by Michael Hull
Yvette Mayorga (b. 1991) is a Chicago-based multidisciplinary artist known for her Rococo-inspired reliefs that merge confectionary labor with found images to explore themes of belonging. Dominated by the color pink, Mayorga celebrates femme power while questioning the allure of consumer culture and the American Dream as a first-generation Latinx.
Mayorga holds a MFA in Fiber and Material Studies from the School of the Art Institute of Chicago and a BFA from the University of Illinois. Her work has been exhibited nationally and internationally, including exhibitions at the Museum of Arts and Design, NY; Vincent Price Art Museum, CA; El Museo del Barrio, NY; The Center for Craft, NC; Museo Universitario del Chopo, Mexico; LACMA, CA; and solo exhibitions at The Aldrich Contemporary Art Museum, CT (2024), The Momentary at Crystal Bridges Museum of American Art, AR (2022), and her first institutional international solo museum exhibition, La Jaula de Oro, at Museo de Arte de Zapopan, Mexico (2024), which was reviewed by The New York Times.
Mayorga’s works are in the permanent collections of the Smithsonian Institution’s Renwick Gallery, Washington, D.C.; The Davis Museum at Wellesley College, MA; The City of Chicago permanent public art collection at O'Hare International Airport, IL; Hood Museum of Art at Dartmouth College, NH; 21c Museum Hotels, KY; Cerámica Suro, Mexico; Crystal Bridges Museum of American Art, AR; DePaul Art Museum, IL; El Museo del Barrio, NY; John D. and Catherine T. MacArthur Foundation, IL; Museum of Fine Arts Boston, MA; and New Mexico State University Art Museum, NM. She has been featured in Artforum, ARTnews, DAZED, Galerie, Hyperallergic, Teen Vogue, The Guardian, The New York Times, and W Magazine.
Learn More About
Yvette Mayorga
Yvette Mayorga (b. 1991) is a Chicago-based multidisciplinary artist known for her Rococo-inspired reliefs that merge confectionary labor with found images to explore themes of belonging. Dominated by the color pink, Mayorga celebrates femme power while questioning the allure of consumer culture and the American Dream as a first-generation Latinx.
Mayorga holds a MFA in Fiber and Material Studies from the School of the Art Institute of Chicago and a BFA from the University of Illinois. Her work has been exhibited nationally and internationally, including exhibitions at the Museum of Arts and Design, NY; Vincent Price Art Museum, CA; El Museo del Barrio, NY; The Center for Craft, NC; Museo Universitario del Chopo, Mexico; LACMA, CA; and solo exhibitions at The Aldrich Contemporary Art Museum, CT (2024), The Momentary at Crystal Bridges Museum of American Art, AR (2022), and her first institutional international solo museum exhibition, La Jaula de Oro, at Museo de Arte de Zapopan, Mexico (2024), which was reviewed by The New York Times.
Mayorga’s works are in the permanent collections of the Smithsonian Institution’s Renwick Gallery, Washington, D.C.; The Davis Museum at Wellesley College, MA; The City of Chicago permanent public art collection at O'Hare International Airport, IL; Hood Museum of Art at Dartmouth College, NH; 21c Museum Hotels, KY; Cerámica Suro, Mexico; Crystal Bridges Museum of American Art, AR; DePaul Art Museum, IL; El Museo del Barrio, NY; John D. and Catherine T. MacArthur Foundation, IL; Museum of Fine Arts Boston, MA; and New Mexico State University Art Museum, NM. She has been featured in Artforum, ARTnews, DAZED, Galerie, Hyperallergic, Teen Vogue, The Guardian, The New York Times, and W Magazine.
Learn More About
Yvette Mayorga
Yvette Mayorga (b. 1991) is a Chicago-based multidisciplinary artist known for her Rococo-inspired reliefs that merge confectionary labor with found images to explore themes of belonging. Dominated by the color pink, Mayorga celebrates femme power while questioning the allure of consumer culture and the American Dream as a first-generation Latinx.
Mayorga holds a MFA in Fiber and Material Studies from the School of the Art Institute of Chicago and a BFA from the University of Illinois. Her work has been exhibited nationally and internationally, including exhibitions at the Museum of Arts and Design, NY; Vincent Price Art Museum, CA; El Museo del Barrio, NY; The Center for Craft, NC; Museo Universitario del Chopo, Mexico; LACMA, CA; and solo exhibitions at The Aldrich Contemporary Art Museum, CT (2024), The Momentary at Crystal Bridges Museum of American Art, AR (2022), and her first institutional international solo museum exhibition, La Jaula de Oro, at Museo de Arte de Zapopan, Mexico (2024), which was reviewed by The New York Times.
Mayorga’s works are in the permanent collections of the Smithsonian Institution’s Renwick Gallery, Washington, D.C.; The Davis Museum at Wellesley College, MA; The City of Chicago permanent public art collection at O'Hare International Airport, IL; Hood Museum of Art at Dartmouth College, NH; 21c Museum Hotels, KY; Cerámica Suro, Mexico; Crystal Bridges Museum of American Art, AR; DePaul Art Museum, IL; El Museo del Barrio, NY; John D. and Catherine T. MacArthur Foundation, IL; Museum of Fine Arts Boston, MA; and New Mexico State University Art Museum, NM. She has been featured in Artforum, ARTnews, DAZED, Galerie, Hyperallergic, Teen Vogue, The Guardian, The New York Times, and W Magazine.
Learn More About
Yvette Mayorga
