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Last year’s Pride in Times Square included top stage and screen celebrities, talent from Broadway/Off-Broadway productions, local Times Square business promotions, Pride Piano Bar sessions, live DJ sets, the return of The Big Broadway Disco, and more. We look forward to another exciting event this year, followed by the Playbill Pride Float returning to the NYC Pride March on June 30.
Pride in Times Square’s main stage this year is Playbill’s own NYC Pride March Float! Bringing a more inviting landscape to an audience of all ages in Times Square, this iconic stage for the weekend will celebrate dynamic voices in the community, and support the continued fight for equity, diversity, and inclusion for all. Special guests, concerts, surprise performances and more will take the stage on Friday June 28th and Saturday June 29th.
JUN – 5:15-7:00PM
Proudly organizing NYC's official Pride events since 1984, this year, before the march, celebrate a kick-off to Pride weekend in partnership with NYC Pride and Pride in Times Square – presented by Playbill and Times Square Alliance. The Broadway Pride Block Party invites Times Square guests to a free, live concert in the heart of the city, with performances and guest appearances from top Broadway and Off-Broadway artists and celebrities. This special concert brings together the best performers and artists celebrating the LGBTQIA+ community and its allies in a festive and heartwarming celebration, while reflecting on NYC Pride’s mission to “keep these events free and safe for all”.
JUN – 5:15-7:00PM
Proudly presented by SUMMIT One Vanderbilt, members of the NYC Department of Youth and Community Development (DYCD), Mayor’s Office of Equity & Racial Justice (MOERJ), NYC Unity Project, and more kick off Summer Youth Employment Program (SYEP) Pride! SYEP launched this initiative to connect young people who identify as LGBTQIA+ with supportive, welcoming paid summer jobs and career experiences. Join us for a high-energy celebration of this exciting program, including performances, stories, and guest speakers!
JUN – 5:15-7:00PM
Special performers, the National LGBT Chamber of Commerce (NGLCC), business voice of the LGBTQ+ community and certifying body for LGBTQ+-owned businesses nationwide, and Grubhub, a leading U.S. food-ordering and delivery marketplace, will join Pride in Times Square to present NGLCC/Grubhub Community Impact Grant Program funds to NYC-based LGBTQ+ and allied bars and restaurants.
JUN – 5:15-7:00PM
ViiV Healthcare celebrates the choices that make us all unique. It’s time to embrace-not-erase. Audiences in Times Square will experience an amazing line up of proudly queer talent, here to celebrate and support our queens everywhere.
JUN – 5:15-7:00PM
Playbill and Times Square will “ignite the night” with the third-annual BIG BROADWAY DISCO – a large-scale street party that invites revelers to dance the night away to classic and contemporary Broadway songs and performances – all with a disco flare and performed in the heart of New York City. Guests will experience a Pride celebration like no other, while entertained by DJ’s, performers, fabulous costumes, and more on Saturday June 29th beginning at 5:15pm. #BwayDisco.
For the third year in a row, Playbill and Times Square will celebrate Pride with glitz, glam and dancing. Times Square will “ignite the night” with THE BIG BROADWAY DISCO – a large-scale street party that invites revelers to dance through Times Square to classic and contemporary Broadway songs and performances – all with a disco flare and performed in the heart of New York City: Times Square. With the Playbill Pride Float acting as a focal point for the night, guests will experience a Pride celebration like no other, while entertained by DJ’s, performers, fabulous costumes, and more on Saturday June 29th beginning at 5:15pm. #BwayDisco
Audiences in Times Square will have the opportunity to connect with Pride in Times Square sponsors ViiV Healthcare, and SUMMIT One Vanderbilt for audiences to explore on Friday June 28th and Saturday June 29th. ViiV Healthcare will bring an interactive double decker bus into Times Square; the bus then becomes part of the NYC Pride March on Sunday June 30th down 5th Avenue. SUMMIT One Vanderbilt, the world's most immersive cultural experience and observatory located in midtown Manhattan, will bring an interactive installation for audiences to explore in Times Square.
Celebrate NYC Pride in the heart of Times Square with a customized sponsorship. Opportunities include sponsorship of an interactive double-decker bus in Times Square during Pride Weekend and in the NYC Pride March; activation space for giveaways and sampling; and official sponsorship of entertainment throughout the weekend.
Vice President, Development &
Strategic Partnerships
